Customer Acquisition Consulting

Understanding the cost of acquisition is crucial for any business because it directly impacts profitability and long-term growth. Our value driven consulting services analyse your spends and revenue generation to create data reports giving you better exposure to your cost of acquisition.

Our Process

Consultation

We start by understanding your business goals, customer journey, and current acquisition strategies. This phase helps us identify key metrics, target segments, and any gaps in your existing data or processes.

Data Collection

Next, we gather relevant data from your marketing channels, sales systems, and customer databases. We focus on tracking costs across campaigns and touchpoints to get a full picture of what it takes to acquire a customer.

Report Creation

We analyze the data to produce a clear, actionable report that outlines your true Customer Acquisition Cost. The report includes insights by channel, segment, and campaign—along with strategic recommendations to reduce costs and improve efficiency.

Our work

For hotels, cruise lines, travel agents and tour operators, understanding Customer Acquisition Cost is critical to staying competitive and profitable in an increasingly crowded market. Without clear insight into how much it truly costs to win a guest or traveler, businesses risk overspending on low-performing channels or attracting customers who don’t return. By accurately measuring acquisition costs, brands can allocate budgets more effectively, target the right audiences, and ultimately increase their return on investment. It’s not just about cutting costs it’s about investing smarter to drive long-term value.